February 8, 2019 Paul Leonard Blog posts, Work, Copywriting projects The #GivingTuesday event that smashed its fundraising target by 100% in just 24 hours. February 8, 2019 Paul Leonard Blog posts, Work, Copywriting projects Jo worked with the PetRescue team to develop a 48-hour gift matching fundraiser to coincide with the global #GivingTuesday event. Find out how this multi-channel digital campaign smashed the fundraising target by 100% within just 24 hours.