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Meet our freelance copywriters

You get two freelance copywriters for the price of one at Caboodle – both based in Perth, Australia, but each with experience that spans the globe. And when you consider that four eyes are better than two and two creative minds never think alike, you’ll realise you’re getting exceptional value for money and attention to detail.

Paul Leonard

With some 13 years’ experience as an advertising copywriter, working and winning awards for agencies in London, Perth and Australia’s east coast, Paul has developed brands, concepts and copywriting for clients such as Harrods, British Airways, Amnesty International, Bankwest and IBM. But unlike other creative-types you’ll find in agencies, he’s not some tantrum-throwing prima donna… unless you take the mickey out of his beloved Chelsea.

Jo Baker

Jo spent the first 12 years of her career as an advertising copywriter in London and Perth-based agencies. She’s crafted concepts and copy for Coca-Cola Schweppes (UK and Australia), MSN’s YourRestaurants and Aspen Group, as well as the multi award-winning Thurrock Fostering campaign.

In early 2008, she hopped over the fence to work client-side as a website and SEO copywriter for Tourism Western Australia, so she’s a pretty well-rounded professional (and getting more rounded as the years pass).

With over 25 years’ collective industry experience our advertising copywriters also have the know-how and networks to source the very best freelance designers, PR experts and marketing professionals in Perth and Australia-wide to deliver the whole kit and caboodle.

Why not take a look at our work, check out the testimonials from clients in Australia and the world-over, or, if you already like what you see, contact our copywriters in Perth

Advertising copywriters:
Your most powerful allies

With so many advertising media options available to so many businesses in an ever growing online marketplace, copywriting is arguably one of your most effective (and cost-effective) weapons in the battle for Australian and global market share. Read more about our advertising copywriters in Perth.

Free charity copywriting and marketing services

Creative ideas and effective copywriting can be the key to a successful fundraising or profile raising campaign. So if you’re a charity organisation in Perth or, indeed, anywhere in Australia, find out more about our pro bono services (that’s right, they're free!). Alternatively, contact our freelance copywriters and marketing consultants for details.

Brochure copywriting: The long and the short of it

Producing a brochure is a big investment for any business. But the cost of cutting corners can be huge, especially when it comes to the most important element – the content. So, before you consider doing it in-house, see what our freelance brochure copywriters can do for you. 

 

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